Thoughts from The Business Magician
Kostya’s Blog
The Magician’s Formula: 4 Tools to Create Legendary Customer Experiences
Magicians are masters of customer perception. Learn their 4 techniques to get inside customers’ heads, exceed expectations, and create legendary service experiences.
Your Barista is a Mentalist
Discover the hidden skills of your barista that make them akin to mentalists in predicting your tipping behavior. Learn the power of observation, empathy, and perceptual transactions to enhance your understanding of others and elevate your communication skills.
How To Read People Like A Magician
Many people have taken personality tests to tell them who they are. But very few people can instantly assess the personality style of someone they meet. Thanks to this magical system, you’re now equipped to do just that.
You don’t have to rack your brain to search for the right word to describe someone. The magician’s method of four suits is simple to learn and easy to use in the real world. When you’re in the trenches of a presentation or negotiation, meeting people and trying to understand them on the fly, utilize the four suits to identify personality types quickly and easily. And then, give them what their suit needs.