Corporate Magicians: A Guide
What is a Corporate Magician?
Corporate magicians are highly skilled entertainers who perform magic that supports the goals of a corporate event.
Whether it’s a company event, a conference, or a special occasion, a good corporate magician can bring high energy, fun, and excitement to the entire audience.
But what sets a corporate magician apart from most prestidigitators, and how can you find the best one for your next corporate event?
Understanding the Corporate Audience
One of the key differences between a corporate magician and most magicians is their understanding of the corporate audience.
A corporate magician knows that the audience at a corporate event is different from a crowd at a birthday party or a magic show. They understand that the guests at a corporate event are often employees, clients, or other professionals and that the goals of the event are different from a regular entertainment show.
For this reason, a corporate magician will tailor their performance to the audience and the company event. They will use close-up tricks, mind tricks, and illusions to entertain the guests and facilitate relationships and team-building.
They may also connect their performance to a specific theme or message that aligns with the company’s goals.
Before we discuss how to search for a corporate magician…
If you’re looking for a corporate magician to energize your business event, contact my booking team and tell us what you’re planning. I’d love to bring the magic to your important event!
The Search for the Right Corporate Magician
When you’re looking for a corporate magician, it’s important to find one that specifically focuses on corporate entertainment. A good corporate magician shouldn’t also be doing kids’ birthday parties or a regular stage show outside of an adult age range. They should be experienced in performing for corporate audiences and understand the corporate world.
It’s also important to search for the best corporate magicians who are good fits for your company event and your group. You should search for a magician with a high-energy act and the talent to entertain and amaze your guests.
You can ask for references or watch videos of their previous performances to get an idea of their style and skill.
Corporate Magicians Understand Business
Corporate magicians are unique in the entertainment world because they possess a background in business. Many of them are CEOs or have held high-level positions within a corporation.
Others have a strong resume in the corporate world, including experience in sales, marketing, or management. Some corporate magicians are also experts in business topics, such as team building, leadership, or communication.
This understanding of the business world gives corporate magicians a unique advantage over other types of entertainers. They are able to tailor their performances to the specific needs and goals of a company and can offer valuable insights and advice to their clients.
They understand the language and culture of the corporate world and can create performances that are relevant, engaging, and effective.
However, it is important to be wary of corporate magicians who only declare that they have a background in business without any proof. It’s always a good idea to research a corporate magician and ask for references or examples of their previous corporate performances before hiring them.
How I Became a Corporate Magician
An Early Start
Like most corporate magicians, I began as a traditional magician, performing tricks for entertainment only. In my twenties, I found myself at business conferences. Unlike many other performers, I would sit in on their sessions. As a former refugee from the Soviet Union at the age of 9, I knew what an opportunity this presented, even as a young adult. I soon found myself with an amazing behind-the-scenes look at the inner workings and strategies of some of the most successful corporations in the United States. I realized I could deliver more success by specializing in business content and services for corporate audiences.
Replicating My Success
Soon after, I developed a franchise-like model for my business, training performers in the ins and outs of performing magic in a corporate environment. Soon, I had 75 entertainers performing in 15 states. I went from Magician to Magician and CEO.
Sharing Business Principles as “The Business Magician”
Today, I travel the globe teaching the principles of magic to business audiences at company and association events. My signature keynote presentations, such as Think Like A Magician™ and Personality Magic teach salespeople, managers, and professionals the skill of how to get into the minds of their customers, clients, and office colleagues to become better at their jobs and enjoy them more too.
So I’ve combined corporate motivational speaking with magic which is a unique combination that enables me to make a greater impact on business audiences and companies.
4 Types of Magic Performances for Corporate Events
There are a variety of performance types to meet the needs of different business audiences and events. Some of the most popular types of performances include:
Stage magic shows:
These are magic show productions that take place on a stage or in a group setting. They are often a combination of mind-bending routines and theatrical mentalism and mind-reading. They are perfect for big corporate events such as company anniversary celebrations or product launches.
Close-up magic, also known as strolling magic:
Close-up magic is a type of performance is more intimate and interactive. Performers will present small-scale illusions and tricks, such as card tricks or mind-reading, for small groups of people. Close-up magic is perfect for networking events, trade shows, and other corporate events where guests are having fun mingling and interacting.
Virtual magic shows:
With the rise of virtual special events and online communication, many corporate entertainers have adapted their performances to be delivered online. Virtual magic shows are best performed live on a platform like Zoom so they’re highly interactive and entertaining.
Each guest can watch from their home or office, and can take place from morning to evening. These performances are great for virtual conferences, webinars, and any other kind of corporate event that takes place online, such as a sales kickoff.
Motivational, Magical Keynote Presentations:
Many of the best corporate magicians also offer keynote presentations that incorporate magic as a tool to communicate business principles and motivate audiences. These presentations often include traditional stage tricks, but also use the principles of magic and the power of illusion to teach important business concepts such as communication, leadership, and problem-solving, while keeping everyone amazed and entertained.
These presentations can be tailored to specific industries or business challenges and are perfect for leadership and professional development events.
Pro Tip: Why Not To Surprise Corporate Audiences
When it comes to a corporate magic show, advance notice is key. Do not wait!
Giving your guests a heads-up about the upcoming performance allows them to anticipate the event and get excited about that forthcoming moment of magic. This added excitement can enhance their overall enjoyment of the show.
However, if the event planner keeps the magician hire as a surprise, the crowd may not know what to expect and may be skeptical about the performance, jeopardizing its success.
This can lead to a lack of engagement and make it harder for the magician to win over the audience. Why not set the stage for success by letting your group know in advance about the talent who will be performing at your event?
How Much is a Corporate Magician?
When it comes to how to hire professional corporate magicians for your next event, the question of cost is often at the forefront of many event planners’ minds. The truth is, the fees for a corporate magician can vary widely but are typically in the four or five-figure range.
One of the main factors that determine the cost of a professional corporate magician is their level of experience. Experience can mean different things when it comes to corporate magicians. It can refer to experience with performing, but it can also refer to experience in the business world.
Avoiding “Cheap” Magicians
Corporate events are often too important to settle for a low-fee magician who may not have the necessary experience to understand and support the goals of the event.
The best magician knows how to use their skills and professional expertise to further the goals of the company and connect with the audience, whether they be employees or clients. They understand the business world and can present content that utilizes their unique perspective and knowledge to help a company achieve its goals.
They know how to facilitate relationships and team-building, or they know how to connect their magic to a specific theme, all while keeping your group entertained. And their fees reflect that.
Where to Find The Best Corporate Entertainment
In 2010, I created a company called See Magic Live to add magical moments to events, primarily corporate ones, around the globe. While it’s based in Orlando, See Magic Live can find you the best entertainer for the goals of your event in the location that you desire. To request a magician through See Magic Live, contact booking@seemagiclive.com.
I’d also be delighted to help you make your upcoming corporate event a magical and memorable one. Whether you’re interested in a show-topping stage performance or a culture-amping keynote presentation, I’d love to learn about the goals of your upcoming event. You can reach my team and me here.
Key Takeaways for a Magical Corporate Event
Corporate magicians are entertainers who perform magic that supports the goals of a corporate event.
The best corporate magicians understand the corporate audience and tailor their magic performance to the event and the guests.
To find the best corporate magician for your next event, look for one who specifically focuses on corporate entertainment and is a good fit for your guests.
A memorable corporate magician can bring fun, and excitement to your guests and use their magic to help facilitate relationships and team-building.
A Final Word
When hosting your next corporate event, make sure to hire an experienced magician used to performing in an adult age range who can entertain your guests and make the event more memorable and successful.
Search for a good magician who can create amazing moments for your guests and employees and be a master at creating fun and amazing shows that will fill the space with energy and excitement.
They can deliver a magic performance that will happen in a matter of minutes but will be remembered for a lifetime by the audiences.
The magician you choose for your event can make a huge difference in the success of your event, make sure to choose wisely, and don’t hesitate to reach out to the magician to talk about your event and what you expect from them.
Get In Touch
If I can help you add magical entertainment or transformational business content to your upcoming meeting or conference, get in touch.